The first time I saw the commercial, I laughed and dismissed it as another ridiculous fad that would disappear as soon as a new, exciting product like the ShamWow came along. Sure, the Snuggie (The Blanket with Sleeves!) might keep you warm, but it also makes you look like you’re ready for classes at Hogwarts School of Witchcraft and Wizardry.
The first time I saw the commercial, I laughed and dismissed it as another ridiculous fad that would disappear as soon as a new, exciting product like the ShamWow came along.
Sure, the Snuggie (The Blanket with Sleeves!) might keep you warm, but it also makes you look like you’re ready for classes at Hogwarts School of Witchcraft and Wizardry.
Is it really so hard to temporarily remove your arms from underneath a blanket to answer the phone or change the channel? And, as for the commercial’s claim that the Snuggie can help you stay warm at sporting events: Perhaps a coat might be more practical?
Yes, there was no way that the Snuggie could become some sort of national phenomenon, I thought. After all, who would want to shell out their hard-earned cash for what is essentially a backwards robe with no belt?
But the first time I saw the Snuggie was not the last. One of my friends sent me a YouTube link to the commercial, and the ad began popping up more and more as I watched TV.
Drugstore signs began proudly proclaiming, “We have the Snuggie!” The fleecy devil even made an appearance at my friends’ white elephant gift exchange over Christmas, but I opted for an old-fashioned sleeveless blanket when it was my turn to steal.
Parodies of the commercial began to pop up on YouTube, and a news video on CNN’s Web site chronicled the Snuggie’s alarming rise in popularity.
Yes, despite the amazing absorbency of the ShamWow, the Snuggie has used its oversized sleeves to take hold of our nation.
But I would be different. I would remain immune to Snuggie fever, even if my arms got cold while I was reading a book or enjoying a snack.
At least, that’s what I thought — until I tried one on.
When one of my friends who had recently purchased a Snuggie offered me to the chance to take it for a test drive, I agreed because I thought it would be funny.
I’m sure that I did look funny, but, as soon as I was wrapped in that ultra-soft fleece, I didn’t care.
It’s appropriate that the Snuggie makes people look like wizards, because that thing is pure magic. I’ve never worn anything so soft and comfortable, and it broke my heart to take it off. How could I survive in this cold, cold world without a Snuggie to keep me warm?
Now, all I can think about when I watch TV at night is how wonderful it would be to snuggle up under my blanket with sleeves. My birthday is coming up in April, and I know what’s going to be at the top of my wish list.
Even when you’re dealing with something as trivial as the Snuggie, it takes courage to admit that you’re wrong. (By the way, I went 16 for 24 with my Oscar picks this year but only predicted one acting category correctly.) But I admit it: I misjudged the blanket with sleeves.
I still think the thing looks ridiculous, but wearing it is really delightful — as long as you’re in the privacy of your own home and not at a sporting event. Seriously, bring a coat.
It might seem silly to spend money on a backwards robe with no belt in this economic climate, but maybe the Snuggie is just what our nation needs right now. Never underestimate the power of small comforts.
When you’re overcome with worry, wrapping up in a Snuggie might be just what it takes to make you feel that everything’s all right — plus, you’ll still be able to move your arms.
Amanda Jacobs can be reached at (309) 346-1111 or firstname.lastname@example.org.